5 Moments You'll Want to Capture During the Experience
Just as museums preserve the stories of the past, photography preserves the stories of our own lives, allowing us to capture the people, places, and moments we want to remember long afterward.
But what exactly is the art of preserving a memory? Is it about capturing the fleeting feeling of a moment, finding the most visually striking setting, or carefully considering the light, framing, and composition? Perhaps the most meaningful photos combine all of these elements. They show us where we were, remind us of the people with whom we shared the moment, and bring back exactly how it felt to be there.
With Highlights of Holland, you don’t photograph Dutch culture from a distance—you capture it while being part of the experience. From biking through neon-lit tunnels covered in graffiti and an endless horizon of tulip fields to stepping back in time dressed in traditional clothing for a postcard-perfect shot in Volendam. Even the stairwell offers unexpected Dutch scenes, while the Kunstkamer transforms your portrait into a Dutch masterpiece.
Highlights of Holland makes photography an integral part of the experience itself. With plenty of photo opportunities along the way, visitors can engage with their surroundings, experiment with creative poses, and capture spontaneous moments with the people they’ve come with. Each photo becomes more than just a visual souvenir: it preserves the atmosphere and emotion of the experience, allowing visitors to relive their Dutch adventure long after their trip has ended.
Quick Guide: The Best Photo Spots at Highlights of Holland
- Cyclist's Room: Neon mirror selfies and action shots
- Stairwell: Playful photos featuring unexpected Dutch scenes
- Tulip Room: Colorful Reflections in a Dreamlike World
- Volendam Room: Traditional Costumes and Vintage Group Photos
- Art Room: Personal Portraits Inspired by a Famous Dutch Painter
During the experience, you can capture your favorite moments with your own phone. You’ll also receive a personalized QR code card at the entrance, which you can scan at the official photo booths as you move through the attraction.
At the end of your trip, visit the photo area downstairs to view the images associated with your card and choose your favorites. Select a digital photo package or printed copies, or turn a special moment into a lasting keepsake with one of our keychain or magnet frames. Carry the memory with you, display it at home, or give it to someone special.
Whether carefully composed or captured during a spontaneous moment of laughter, every photo becomes part of your personal journey through the Netherlands.
Here are five moments you'll want to add to your camera roll and look back on long after your adventure in the Netherlands.
Best Photo Spots at Highlights of Holland
1. Ride a bike like the Dutch
Neon lights, colorful graffiti, and bicycle wheels hanging from the ceiling—all reflected in a single mirror selfie. At Highlights of Holland, even the Cyclist’s Room feels like it was designed for the camera.
After biking through the Dutch tunnels and creating your own beat, take a moment to catch your breath and explore the artwork on the walls. Maybe you’ll discover a quote worth capturing or find the perfect pose for a mirror selfie surrounded by neon colors. For a more dynamic photo, pose next to one of the bikes and let the lights and graffiti frame the action.
2. Cheese, Ice Skating, and a Diving Cow
The stairwell is full of unexpected scenes and playful photo opportunities. Meet the diving cow, discover a little mouse enjoying his Dutch cheese, and step into a winter scene inspired by the Dutch love of ice skating.
In addition to the diving cow, you can mimic her enthusiasm with funny faces, perform your best scuba dance, or climb on someone’s back for a playful group photo. When you get the mouse next to its cheese, pretend to hold its tail or strike a mischievous pose, covering your mouth with one hand as if you’re both being caught stealing the cheese.
Further down the stairs, you'll find a chair in the skating scene. You can sit on it casually, or—for a more fun take—sit backwards and look back at the camera, or create a group composition with one person behind the chair, another sitting on it, and a third on the floor in front of it.
Every corner reveals a different facet of Dutch culture, turning the journey from room to room into an experience in itself. So keep your camera ready—you never know what’s waiting around the next corner.
3. Endless Tulip Field
Step into a dreamlike world where enormous tulips surround you as waves of color and light move through the room in sync with sound. The colors change from moment to moment, creating an irresistible urge to capture the moment before it ends.
Mirrors lining the walls make the tulips appear to stretch toward an endless horizon, opening up creative possibilities for reflections and wide-angle photos. Pose among the flowers, take a mirror selfie surrounded by color, or sit down on one of the beanbags and capture a more peaceful moment as the light shifts around you.
Whether you focus on the towering tulips, their reflection, or the atmosphere of the room itself, this room offers one of the most colorful and surreal photo opportunities during the experience.
Would you like to learn more about the flower that has become one of the most recognizable symbols of the Netherlands? Read on: “Why Tulips Conquered the Netherlands (and Never Left).”
4. A postcard from Volendam
Travel back in time by dressing up in traditional clothing associated with the small fishing village of Volendam. Put on a lace bonnet or a black cap, a striped skirt or a black-and-red jumpsuit, and a pair of wooden clogs before stepping into the setting of an old Dutch house, complete with a vintage wood-burning stove, an original Singer sewing machine, and a spinning wheel.
Bring the scene to life with props such as a basket of tulips or wheels of Dutch cheese. Couples can recreate a playful pose by presenting a bouquet while down on one knee or posing together with one partner sitting on the other’s lap. Families and groups can mix and match costumes and props to create their own version of a traditional Dutch portrait.
More than just a simple photo op, this is a chance to step into a familiar piece of Dutch heritage and walk away with a photo that feels like a vintage postcard.
5. Become a Dutch Masterpiece
Before you admire famous Dutch works of art in the museum gallery, the Kunstkamer gives you the chance to become part of the masterpieces yourself. Take a photo and see how your portrait is digitally transformed into a Dutch masterpiece inspired by the distinctive styles of Vincent van Gogh, Rembrandt van Rijn, and Johannes Vermeer.
This interactive photo opportunity also demonstrates how technology is changing the way visitors experience culture. Instead of observing creativity from a distance, you can participate in it. Learn more in “How Is AI Shaping the Future of Museums?”
Will you appear in a colorful Van Gogh-inspired portrait, a dramatic Rembrandt-style composition, or an elegant scene reminiscent of Vermeer? Whichever style you choose, the result will be a personalized work of art and a unique souvenir of your journey through the Highlights of Holland.
Tips for Capturing the Experience
- When taking photos for "Highlights of Holland":
- Give other visitors enough space to enjoy each room.
- Avoid blocking interactive displays for extended periods of time.
- Use mirrors to experiment with symmetry, depth, and reflection.
- Take several photos when the lighting and colors change.
- Include the surroundings rather than focusing only on the person posing.
- Capture spontaneous reactions alongside staged poses.
- Take some time to enjoy each room before you reach for your phone.
More than just a moment in your camera roll
With Highlights of Holland, each photo captures a different chapter of your Dutch adventure. Long after your visit ends, these images will bring back the colors, the people, the laughter, and the unexpected moments you experienced along the way.
Choose your favorite photos to save digitally or turn them into a lasting keepsake. Have your favorite photos printed, ready to frame; carry a smaller version with you on a keychain; or display it at home as a refrigerator magnet—a personal memento of your time in the Netherlands.
So charge your phone, bring your favorite people along, and get ready to walk in as a visitor and leave having officially become Dutch. Want to experience these moments for yourself? Book your tickets now via…
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PRACTICAL INFORMATION
- 460C Spaarndammerstraat, Amsterdam
- Sunday through Friday, 10:00 a.m. – 5:00 p.m.; Saturday, 10:00 a.m. – 6:00 p.m.
- Duration: about 65 minutes
- Suitable for all ages
- Fully wheelchair accessible
- 5–7 minutes from Amsterdam Central Station
